SUZUKI 'Boring' DM
Let's be honest the subject of GDPR (General Data Protection Regulation) is a total yawnfest! When we got the brief it didn't exactly set our pulses racing, even the account guy didn't give us the usual "this could be a great creative opportunity" line. We took an educated guess that everyone else would find GDPR just as boring as we did so we asked Suzuki customers to say goodbye to boring and hello to exciting content. Honesty was the best policy with this one as the campaign won a DMA Bronze.
You may also like
Samsung - 'Memory for life'
2020
Sudafed - OOH
2012
Suzuki - Brochures & eDM
2020
THAMES WATER - 'BEAT THE DROUGHT' 48 SHEETS
2021
Unibet '25 years' TVC & Digital
2022
Berocca 'Performance' Viral
2012
Sudafed - 'Annoying colleague' TVC
2020
Listerine - 'Ta-Ta to Tartar Stains' Print campaign
2020
NHS 'Heroes to almost zero' Print
2021
Yorkshire Building Society 'Outgrown' Print
2019